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  • Claire Henley

30 quick & easy content ideas

Updated: Apr 9






When you can’t think of anything new to post on your accounts, the temptation is to forget about it until tomorrow.


But when you do that, you’re missing out on a brilliant opportunity to connect with your followers today!


These 30 content ideas below are designed to get your creative juices flowing and inspire you to get posting! I’ve also thrown in ten of my favourite conversation starters.


Give some of them a go - I’d love to know how you get on.

  1. Tell people about your plans for the day.

  2. Post about a challenge you’ve recently faced and how you overcame it.

  3. Let people know how they can work with you - and what that process involves.

  4. Reveal what you do differently from other garden businesses

  5. Share three ways you can help customers to overcome a problem.

  6. Post a description of your business… if you had to explain it to a five year old

  7. Share a question you’ve recently been asked by a customer (they won’t be the only one thinking it).

  8. Tell people what you love most about your job and why.

  9. Talk about how you feel about an industry myth or new trend.

  10. Share something people would be surprised to learn about you.

  11. Tell people about the best investment you’ve made for your business.

  12. Share a photo of an old piece of equipment you’ve used for years.

  13. Talk about what inspired you to start your business.

  14. Share your favourite source of industry info (book, blog or podcast).

  15. Reveal a common mistake your customers make and how you can fix it.

  16. Post about a surprising thing you’ve just learned.

  17. Share a great tip or hack to make your customer’s life easier.

  18. Show a day in the life of your business.

  19. Post three fun facts about you or a member of staff

  20. Reveal a comedy moment when things didn’t go to plan.

  21. Post a picture of your workspace.

  22. Share a photo of your ‘happy place.’

  23. Give a shout out to the people who keep you happy and sane.

  24. Ask your followers what they want to know more about.

  25. Reveal how a particular service has helped a new customer.

  26. Predict a new trend in the garden industry

  27. Share the best piece of advice you’ve ever been given and how it helped you.

  28. Reveal the three tools you can’t run your business without (which will also be useful to your customers).

  29. Post a simple gardening hack you wish everyone knew about

  30. Share a quick tip that people can try out straight away.



10 conversation starters

  • Have you ever tried/used (Insert gardening tool, technique, plant variety etc)? What did you think of it?

  • Which of these do you like best? (Show two options)

  • What’s the best thing about (Insert gardening item eg. gardening, dahlias, eating outside)?

  • When was the last time you laughed until you cried?

  • (Insert thing in the garden industry): love it or hate it?

  • What’s your favourite book / podcast / TV show about gardening?

  • How many tabs have you got open on your computer right now?

  • If you could snap your fingers and be anywhere else right now, where would you be?

  • Fill in the blank. I’m proud of myself/ my business because I have finally ___________

  • Fill in the blank. No one knows this, but I’m really good at ___________


Need help planning your content? I can help you with everything from idea creation through to planning a strategy. Contact me via email on hello@treehousesocial.co.uk and I’ll be in touch to arrange a chat.


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